Boost Shopify Sales with SMSBump

Table of Contents

1. Introduction
2. Leveraging Text Message Marketing for Black Friday and Cyber Monday
   • 2.1 SMS Bump: The Number One Text Message Marketing and Abandoned Cart Recovery App
   • 2.2 Collecting Customer Phone Numbers and Driving Sales through Automated SMS Campaigns
3. Why SMS Marketing Outperforms Email Marketing
4. How to Build an Automated Abandoned Cart Reminder Sequence
   • 4.1 Step 1: Adding Phone Numbers at Checkout
   • 4.2 Step 2: Following Up with Discount Codes
5. The High ROI of SMS Marketing
6. Scheduling Automatic SMS Campaigns for Black Friday and Cyber Monday
   • 6.1 Step 1: Building a Subscriber List
   • 6.2 Step 2: Creating and Customizing a Pop-Up Form
   • 6.3 Step 3: Designing the Opt-In and Success Parts of the Form
   • 6.4 Step 4: Adjusting the Behavior and Frequency of the Pop-Up Form
   • 6.5 Step 5: Setting Up the Opt-Out Option for Compliance
7. Scheduling a Broadcast for Black Friday and Cyber Monday
   • 7.1 Step 1: Curating the Audience
   • 7.2 Step 2: Selecting a Template
   • 7.3 Step 3: Editing the Text Message and Setting Up the Discount
   • 7.4 Step 4: Scheduling the Text Message and Enabling Smart Sending
8. Using SMS Bump's Campaign Planner
9. Conclusion

Leveraging Text Message Marketing for Black Friday and Cyber Monday

In today's digital business landscape, finding effective ways to gain more sales and increase profitability is crucial for any Shopify store. One app that stands out in achieving these goals is SMS Bump. With this app, you can leverage text message marketing for Black Friday and Cyber Monday to scale your business profitably.

SMS Bump: The Number One Text Message Marketing and Abandoned Cart Recovery App

SMS Bump is a powerful app that allows you to collect your customers' phone numbers at checkout and drive sales through automated SMS campaigns. As the number one text message marketing app, it offers a range of features to help you maximize your campaigns.

Collecting Customer Phone Numbers and Driving Sales through Automated SMS Campaigns

One of the key advantages of SMS Bump is its ability to collect customer phone numbers at checkout. By providing a seamless process for customers to add their phone numbers, you can build a solid subscriber list. This list is essential for driving sales through automated SMS campaigns.

Why SMS Marketing Outperforms Email Marketing

SMS marketing has proven to be more effective than email marketing in many cases. Customers tend to respond better to text messages, resulting in higher conversion rates. The return on investment (ROI) for SMS marketing can also be significantly higher, as it is much cheaper to send text messages.

How to Build an Automated Abandoned Cart Reminder Sequence

One effective strategy for increasing sales is to utilize abandoned cart recovery. SMS Bump allows you to build an automated abandoned cart reminder sequence that follows up with customers who have added products to their carts but haven't made a purchase.

Step 1: Adding Phone Numbers at Checkout

To begin the abandoned cart reminder sequence, customers need to add their phone numbers at checkout. SMS Bump makes this process easy and seamless, ensuring a higher likelihood of customers providing their numbers.

Step 2: Following Up with Discount Codes

Once a customer has abandoned their cart, SMS Bump follows up with automated text messages that include discount codes. These messages are sent at strategic timings, such as five minutes and one hour after cart abandonment. By offering discounts, you can incentivize customers to return to their carts and complete their purchases.

The High ROI of SMS Marketing

The reason why the ROI of SMS marketing is so high is the low cost associated with sending text messages. With SMS Bump, you can send text messages for less than two cents each. This affordability combined with the potential for high conversion rates ensures a great return on investment.

Scheduling Automatic SMS Campaigns for Black Friday and Cyber Monday

To maximize your Black Friday and Cyber Monday campaigns, you need to schedule automatic SMS campaigns in advance. This will allow you to reach out to your subscribers and inform them about your promotions, driving traffic and sales to your store.

Step 1: Building a Subscriber List

The first step in scheduling automatic SMS campaigns is to build a solid subscriber list. SMS Bump provides various tools, such as pop-up forms and floating widgets, to help you collect subscribers. You can also collect phone numbers at checkout.

Step 2: Creating and Customizing a Pop-Up Form

To begin growing your subscriber list, you need to create a new pop-up form. SMS Bump offers a range of customizable themes to choose from. You can select a theme that matches your store's design and easily update it to your preference.

Step 3: Designing the Opt-In and Success Parts of the Form

When designing the pop-up form, you have control over the header text, description text, font, background color, form type, button style, and compliance options. It's important to ensure that customers agree to receive text messages by making the checkbox mandatory.

Step 4: Adjusting the Behavior and Frequency of the Pop-Up Form

To optimize the pop-up form's effectiveness, you can adjust when and how it appears to customers. SMS Bump allows you to set a delay for the form to appear or show it immediately. You can also choose the percentage of the page customers need to scroll before the form shows up. It's important to find the perfect timing and frequency to avoid spamming customers.

Step 5: Setting Up the Opt-Out Option for Compliance

Staying compliant with regulations is crucial for SMS marketing. SMS Bump ensures compliance by making the opt-out option mandatory. By allowing customers to easily opt out of receiving text messages, you maintain a healthy and compliant subscriber list.

Scheduling a Broadcast for Black Friday and Cyber Monday

Once you have built your subscriber list, it's time to schedule a broadcast to inform your subscribers about your Black Friday and Cyber Monday promotions. This will help you drive traffic and increase sales profitably.

Step 1: Curating the Audience

When scheduling the broadcast, you have the option to curate the audience. SMS Bump provides various options for segmenting your subscribers. For Black Friday and Cyber Monday promotions, it's recommended to notify all subscribers, ensuring maximum reach.

Step 2: Selecting a Template

SMS Bump offers pre-designed templates for different occasions, including Black Friday and Cyber Monday. These templates are optimized for high conversions. You can select a template that suits your promotion and customize it to your preference.

Step 3: Editing the Text Message and Setting Up the Discount

Once you have selected a template, you can edit the text message to match your promotion. You can customize the discount value and include a link that directs customers to the desired landing page. SMS Bump makes it easy to set up unique discount codes for each customer.

Step 4: Scheduling the Text Message and Enabling Smart Sending

After editing the text message, you can schedule the date and time for the broadcast. It's important to choose a timing that maximizes customer engagement. Additionally, enabling smart sending ensures that customers who recently received text messages from you won't be overwhelmed with excessive texts.

Using SMS Bump's Campaign Planner

SMS Bump offers a convenient campaign planner that simplifies the process of scheduling Black Friday and Cyber Monday campaigns. The campaign planner provides pre-determined dates and templates, allowing you to easily customize and schedule your texts. This eliminates the need for manual setup and ensures a smooth campaign execution.

Conclusion

Leveraging text message marketing for Black Friday and Cyber Monday can significantly boost your sales and profitability. With SMS Bump, you have access to a powerful app that simplifies the process of collecting phone numbers, automating SMS campaigns, and driving sales. By following the steps outlined in this guide, you can maximize the effectiveness of your SMS marketing campaigns during the holiday season. Start building your subscriber list and schedule your broadcast today to take advantage of this lucrative opportunity.

Highlights

• SMS Bump is the number one text message marketing and abandoned cart recovery app for Shopify stores.
• SMS marketing outperforms email marketing in terms of customer response and return on investment.
• Building an automated abandoned cart reminder sequence can significantly increase sales and conversions.
• Scheduling automatic SMS campaigns for Black Friday and Cyber Monday is essential for driving traffic and sales.
• SMS Bump's campaign planner provides convenience and pre-designed templates for easy scheduling.

FAQs

Q: How much does SMS Bump cost? A: SMS Bump offers competitive pricing, with text messages costing less than two cents each. The app's subscription plans cater to various business sizes and budgets.

Q: Can I customize the pop-up form to match my store's design? A: Yes, SMS Bump allows you to customize the pop-up form's theme, background color, font, and more. This ensures a cohesive design that aligns with your store's branding.

Q: Is SMS marketing compliant with regulations? A: Yes, SMS Bump ensures compliance by making the opt-out option mandatory for customers. This allows customers to easily opt out of receiving text messages, ensuring compliance with regulations.

Q: Can I schedule multiple Black Friday and Cyber Monday texts in advance? A: Absolutely! SMS Bump provides a campaign planner that simplifies the process of scheduling multiple texts for different dates and times. This helps ensure a well-planned campaign leading up to the holiday sales events.