Boost Revenue with ReConvert Post Purchase Funnels

Table of Contents

1. Introduction
2. Setting Up Post Purchase Funnels with Reconvert
   1. Magic Designer: Designing Post Purchase Offers and Thank You Pages
   2. Getting Started with Reconvert
      1. Quick Start Activation
      2. Creating Your Own Funnel
      3. Building a Funnel from Scratch
3. Configuring Reconvert as the Post Purchase Upsell App
4. Different Ways to Activate Reconvert
   1. Quick Activation Method
   2. Creating a Funnel from Pre-made Templates
   3. Customizing Your Funnel
5. Funnel Editor: Creating and Customizing Your Funnel
   1. Trigger: Defining when the Funnel is Displayed
   2. Upsell Offers: Presenting Additional Discounted Products
   3. Thank You Page: Optimized for Conversions
   4. Fallback Thank You Page: Ensuring Optimal Display
6. Reconvert Dashboard: Analyzing Data and Performance
   1. Revenue Generated and Offers Accepted
   2. Thank You Page Performance
   3. Activity Report: Tracking Customer Actions
7. Conclusion

Setting Up Post Purchase Funnels with Reconvert

Post purchase funnels are an effective way to increase customer retention and generate additional revenue on your Shopify store. With Reconvert, you can easily set up and optimize post purchase funnels with just a few clicks. In this article, we will guide you through the process of configuring and activating Reconvert as your post purchase upsell app. We will also explore different ways to create and customize your funnels, and analyze the data and performance of your funnels using the Reconvert dashboard.

Magic Designer: Designing Post Purchase Offers and Thank You Pages

Reconvert offers a unique feature called Magic Designer that automatically matches the design of your post purchase offers and thank you pages with the look and feel of your brand. This includes customizing buttons, texts, fonts, language, and more. With Magic Designer, you don't have to worry about the design aspect, as the app takes care of it for you.

Getting Started with Reconvert

There are three different ways to get started with Reconvert: Quick Start Activation, Creating Your Own Funnel, and Building a Funnel from Scratch. Let's explore each of these methods in detail.

Quick Start Activation

The simplest and recommended way to get started with Reconvert is to use the Quick Start Activation option. In this method, you provide the app with the maximum discount you are willing to offer customers to convert them post purchase. Reconvert then automatically creates the best-converting post purchase funnel for you based on its best practices learned from over 30,000 Shopify stores. The app utilizes the maximum discount you offered, spreading it across the funnel to optimize revenue and discounts. With Quick Start Activation, you can quickly set up your post purchase funnels without any hassle.

Creating Your Own Funnel

If you have more specific needs or would like to change some elements of the default funnel, you can choose to create your own funnel. When you select this option, you have the flexibility to modify the pre-defined funnel templates provided by Reconvert. This allows you to customize the offers, discounts, and other elements based on your preferences. You can choose from various templates created by Reconvert or create your own from scratch.

Building a Funnel from Scratch

For merchants with unique requirements and a desire for complete customization, Reconvert offers the option to build a funnel from scratch. This enables you to create an empty funnel and customize every aspect of it according to your specific needs. You have full control over the trigger, upsell offers, and thank you page. This method is ideal for those who want to design a funnel tailored to their brand and customer base.

Configuring Reconvert as the Post Purchase Upsell App

To activate Reconvert as your post purchase upsell app, you need to configure it in your Shopify settings. Shopify allows only one app to display post purchase offers on your store, so you need to select Reconvert as your post purchase upsell app. This process involves going to the Shopify settings, specifically the "Checkout" and "Post Purchase Page" sections. Once configured, Reconvert will be able to display post purchase upsells seamlessly on your store.

Different Ways to Activate Reconvert

Reconvert provides different activation methods to cater to various preferences and needs. Let's explore the different ways to activate Reconvert and start utilizing its features.

Quick Activation Method

The quick activation method is the fastest and easiest way to activate Reconvert on your store. In this method, you choose the maximum discount you are willing to offer customers post purchase. Reconvert then creates a predefined funnel based on this discount, which you can review and adjust if necessary. Once you are satisfied with the funnel, you can publish it, and Reconvert will be live on your store, ready to convert customers with post purchase offers.

Creating a Funnel from Pre-made Templates

If you prefer to have more control over the funnel and make customizations based on your business needs, you can create a funnel using Reconvert's pre-made templates. These templates are designed based on best practices learned from a wide range of Shopify stores. You can choose a template that aligns with your goals and preferences, and then modify it according to your requirements. This method allows for greater flexibility and customization while still leveraging Reconvert's proven strategies.

Customizing Your Funnel

For merchants with specific needs and a desire for a fully tailor-made funnel, Reconvert offers the option to create an empty funnel and customize it from scratch. With this method, you have complete control over every aspect of the funnel, including the trigger, upsell offers, and thank you page. You can design the funnel to align perfectly with your brand image and customer base. This level of customization ensures that your post purchase funnels are optimized for maximum conversions and customer satisfaction.

Funnel Editor: Creating and Customizing Your Funnel

The funnel editor is where you can create and customize your post purchase funnels. It encompasses the trigger, upsell offers, and thank you page. Let's explore each of these components in detail.

Trigger: Defining when the Funnel is Displayed

The trigger is the condition that determines when the post purchase funnel will be displayed to customers. By default, the trigger is set to show the funnel for all orders. However, Reconvert allows you to define specific triggers based on customer information, order details, product purchase data, or other criteria. This level of customization enables you to target specific segments of your customer base and personalize their post purchase experience.

Upsell Offers: Presenting Additional Discounted Products

The upsell offers are the heart of the post purchase funnel. These are the product recommendations and discounts that are presented to customers after they have completed their initial purchase. Reconvert offers various options for creating upsell offers, including using existing offers, modifying pre-made templates, or creating completely new offers from scratch. You can customize the discount amount, product selection, and other elements to optimize conversions and increase average order value.

Thank You Page: Optimized for Conversions

The thank you page is the final step in the post purchase funnel. It is the page customers see after accepting or declining the upsell offers. Reconvert provides pre-designed thank you pages that are optimized for conversions. You can choose from a range of widgets, such as product upsells, recommendations, social sharing, and order tracking, to enhance the customer experience and encourage further purchases. The thank you page is fully customizable, allowing you to align it with your brand's visual identity and messaging.

Fallback Thank You Page: Ensuring Optimal Display

In case any of the upsell offers or the thank you page cannot be displayed for any reason, Reconvert provides a fallback thank you page. This page ensures that there is always a default thank you page shown to customers, even if the dynamic elements of the funnel are not available. The fallback thank you page is designed to maintain optimal display and conversion rates, ensuring a seamless customer experience even in the absence of customized elements.

Reconvert Dashboard: Analyzing Data and Performance

The Reconvert dashboard provides an overview of your funnel's data and performance. It offers key metrics and analytics to help you measure the success of your post purchase funnels. Let's explore the various aspects of the dashboard.

Revenue Generated and Offers Accepted

On the dashboard, you can view the revenue generated by Reconvert, as well as the number of accepted offers. This provides valuable insight into the effectiveness of your post purchase funnels and their impact on your overall revenue. Additionally, you can access data on the average value per order, ROI, and conversion rate. These metrics allow you to assess the performance of your funnels and make informed decisions to optimize your marketing strategies.

Thank You Page Performance

The dashboard also provides information on how your thank you pages are performing. You can see the number of impressions and conversions for each thank you page, allowing you to evaluate their effectiveness in driving additional purchases. This data enables you to identify areas for improvement and make data-driven adjustments to your thank you pages to optimize conversions.

Activity Report: Tracking Customer Actions

The activity report feature in the dashboard provides a detailed overview of customer actions within your post purchase funnels. It allows you to track which customers did what, on which orders, and the value of those actions. This level of insight enables you to understand customer behavior and preferences, identify trends, and refine your funnels for maximum impact.

Conclusion

Setting up post purchase funnels with Reconvert is a powerful strategy for increasing customer retention and maximizing revenue on your Shopify store. With the ability to create, customize, and optimize your funnels, as well as track their performance through the Reconvert dashboard, you can ensure a seamless and profitable post purchase experience for your customers. Whether you choose the quick activation method, utilize pre-made templates, or build a funnel from scratch, Reconvert offers the tools and flexibility to meet your unique business needs. So why wait? Start using Reconvert today and unlock the full potential of your post purchase strategies.