Step By Step Guide: Adding Product Reviews in Shopify (2023)
Table of Contents
- Introduction
- Manual Way of Adding Product Reviews in Shopify
- Choosing an Application
- Adding Custom Product Reviews
- Automatic Way of Adding Product Reviews in Shopify
- Installing the Judge.me App
- Configuring the Review Widget
- Importing Existing Reviews
- Managing Product Reviews in Shopify
- Approving and Publishing Reviews
- Building Trust with Customer Reviews
- Handling Questions and Answers
- Conclusion
How to Add Product Reviews in Shopify
Shopify is a popular e-commerce platform that allows businesses to create and manage online stores. One key feature that can greatly benefit an online store is the ability to add product reviews. Product reviews provide social proof and help build trust among potential customers. In this tutorial, we will explore two methods to add product reviews to your Shopify store.
Manual Way of Adding Product Reviews in Shopify
The manual method of adding product reviews involves customizing the store's theme and manually adding review sections. This method is suitable for those who prefer to have full control over the appearance and placement of their product reviews. The steps for this method are as follows:
1. Choosing an Application
Before we can get started, we need to decide whether to use a third-party application or the Shopify theme editor to add product reviews. There are many free applications available in the Shopify App Store that offer product review functionalities. We recommend selecting an application with a free plan or one that aligns with your existing plan.
2. Adding Custom Product Reviews
If you prefer not to use an application, you can manually add product reviews by customizing your Shopify theme. Locate your theme's customization section and add a multi-column element. Within the multi-column element, you can add images and text to mimic the appearance of product reviews. This method is simple and doesn't require any additional costs.
Automatic Way of Adding Product Reviews in Shopify
The automatic method of adding product reviews involves using a third-party application to streamline the review process. This method is ideal if you want to automate the collection and display of product reviews. Here are the steps to follow:
1. Installing the Judge.me App
To begin, visit the Shopify App Store and search for an application that provides product reviews. We recommend selecting an app with a high number of downloads and positive ratings. Install the "Judge.me" app, as it offers a free plan with essential features such as unlimited product reviews.
2. Configuring the Review Widget
After installing the app, open the Judge.me section within your Shopify admin dashboard. Configure the Review Widget according to your preferences, choosing an appropriate placement for the reviews on your store's theme. Install the widget to activate the review functionality.
3. Importing Existing Reviews
If you have existing reviews from other platforms or want to import a large number of reviews, the Judge.me app allows you to import reviews using a CSV file. This enables you to transfer customer reviews seamlessly to your Shopify store.
Managing Product Reviews in Shopify
Once product reviews are added to your Shopify store, it's crucial to manage them effectively. Consider the following best practices:
1. Approving and Publishing Reviews
When a customer submits a review, it won't be immediately visible on your store until you approve and publish it. Regularly check the "Manage Reviews" section in the Judge.me app to review and publish customer reviews. This ensures that only authentic and appropriate reviews are displayed to potential customers.
2. Building Trust with Customer Reviews
To build trust with potential customers, encourage satisfied customers to leave reviews. Aim to have a mix of positive and negative reviews, as this adds authenticity to your store. Customers are more likely to trust products with a few negative reviews among many positive ones.
3. Handling Questions and Answers
In addition to reviews, customers may have questions regarding your products. Utilize the "Questions and Answers" feature within the Judge.me app to address customer queries. Respond promptly and provide helpful information, as this demonstrates good customer service.
Conclusion
Adding product reviews to your Shopify store is an effective way to increase customer trust and drive sales. Whether you choose the manual or automatic method, make sure to regularly manage and optimize your reviews for maximum impact. By following the steps outlined in this tutorial, you can easily incorporate product reviews into your Shopify store and enhance the overall shopping experience for your customers.
Highlights:
- The importance of product reviews in building trust and increasing sales in Shopify.
- Two methods to add product reviews: manual customization or using a third-party app.
- Choosing the right application based on features, downloads, and ratings.
- Configuring and customizing the review widget for optimal placement and appearance.
- Importing existing reviews from other platforms using a CSV file.
- Managing and publishing customer reviews to ensure authenticity and trust.
- Encouraging a mix of positive and negative reviews for credibility.
- Utilizing the Questions and Answers feature to address customer queries promptly.
- Emphasizing the importance of continuously optimizing and managing product reviews.
- Conclusion emphasizing the benefits of product reviews and the steps to successfully implement them in a Shopify store.
FAQ
Q: Can I add product reviews to my Shopify store without using any applications?
A: Yes, you can manually add product reviews by customizing your Shopify theme. However, using a third-party application offers more flexibility and automation.
Q: How do I choose the right application for adding product reviews?
A: When selecting an application, consider factors such as features, ratings, and pricing. Look for an app with a free plan or one that aligns with your existing Shopify plan.
Q: Can I import existing reviews from other platforms?
A: Yes, many review apps allow you to import reviews using a CSV file. This can save time and effort when transferring customer reviews to your Shopify store.
Q: How can I build trust with customer reviews?
A: Encourage satisfied customers to leave reviews and aim for a mix of positive and negative reviews. This adds authenticity and trustworthiness to your products.
Q: How can I address customer questions about my products?
A: Utilize the Questions and Answers feature provided by review apps to promptly respond to customer queries. This demonstrates good customer service and enhances the shopping experience.