Shopify Online Store 2.0 vs. PageFly: Which One Reigns Supreme?
Table of Contents
- Introduction
- Shopify Online Store 2.0 vs. PageFly
- Setting up Shopify Online Store 2.0
- Exploring the Shopify Online Store Editor
- Analyzing the Product Page Creation on Shopify Online Store 2.0
- Overview of PageFly Page Builder
- Creating a Product Page with PageFly
- Customizing Product Details and Add to Cart Functionality on PageFly
- Enhancing the Product Description with Media on PageFly
- Adding Product Suggestions on PageFly
- Conclusion
Shopify Online Store 2.0 vs. PageFly: A Comparison of Shopify Themes and Page Builders
In this article, we will compare Shopify Online Store 2.0 with the popular Shopify page builder, PageFly. Shopify made significant updates and changes during their live event called Shopify Unite in June 2021, introducing Shopify Online Store 2.0. This update primarily focuses on themes and the online editor. We will analyze the differences between Shopify Online Store 2.0 and traditional Shopify page builders by creating a product page using both platforms.
Introduction
Shopify, one of the leading ecommerce platforms, introduced a major update called Online Store 2.0 during its Shopify Unite event. This update brings significant changes to the themes and online editor. In this article, we will explore how Online Store 2.0 differs from traditional Shopify page builders, with a particular focus on PageFly. We will create a product page using both Shopify Online Store 2.0 and PageFly, and analyze the differences in functionality and customization options.
Setting up Shopify Online Store 2.0
To begin using Shopify Online Store 2.0, you need to access the Shopify admin dashboard. From there, navigate to the "Online Store" section and scroll down to find the available themes. Currently, Online Store 2.0 is only available with the Dawn theme, but other theme providers are expected to offer compatible themes soon. Once you select the theme, publish it, and you are ready to proceed.
Exploring the Shopify Online Store Editor
Upon entering the Shopify Online Store editor, you will notice a visual interface reminiscent of popular page builders. Here, you can customize various elements of your store, including the header, footer, announcement bar, and more. However, when it comes to the product page, the level of customization is limited. You can edit the text and title, but other customizable settings, such as price, can only be modified using the Shopify app on the dashboard. While you have the option to add additional blocks like text, collapsible tabs, and pop-ups, these options fall under theme blocks.
Analyzing the Product Page Creation on Shopify Online Store 2.0
Within the Shopify Online Store 2.0 editor, you can create a product page by selecting the default product page template. Here, you can edit the available elements, such as product information, but the customization options are limited to the theme's features. One notable addition to Shopify Online Store 2.0 is the ability to add multiple sections and blocks to your page, allowing for improved layout flexibility. However, it is important to note that these features are dependent on the available theme features. Some themes may offer countdown timers or slideshows, while others may not.
Overview of PageFly Page Builder
PageFly is a popular Shopify page builder that offers extensive customization options for creating stunning product pages. With PageFly, you gain access to a wide range of templates tailored for different purposes. In this article, we will use the "Gen Setter" template for our product page. This template provides a visually appealing preset layout for product details, information sections, and product lists. However, it allows for necessary changes and flexibility in terms of customization.
Creating a Product Page with PageFly
To create a product page with PageFly, you need to access the PageFly admin dashboard through your Shopify admin panel. From there, navigate to the product pages section and create a new page. It is highly recommended to choose a template that suits your needs. In this case, we will select the "Gen Setter" template. This template provides a visually pleasing layout for product details and an information section.
Customizing Product Details and Add to Cart Functionality on PageFly
PageFly offers extensive customization options for product details and the add to cart functionality. With PageFly, you can easily modify the text, appearance, and animation of elements, such as the "add to cart" button. You can also enhance the product description with media, including images and videos. Moreover, you have control over text formats, font sizes, and other visual aspects, providing a highly customizable experience.
Enhancing the Product Description with Media on PageFly
A compelling product description is crucial for attracting and engaging customers. PageFly allows you to enhance your product description by incorporating media elements, such as images and videos. By simply dragging and dropping these media elements, you can create an extended story around your product, showcasing its features and benefits in a visually appealing manner. Additionally, you have full control over text adjustments, allowing you to fine-tune the appearance and content of the description.
Adding Product Suggestions on PageFly
Product suggestions or related products are essential for cross-selling and upselling. PageFly offers a dedicated section for displaying product suggestions based on the customer's current selection. This feature ensures a seamless browsing experience for customers and encourages them to explore additional products. You have the flexibility to choose the products to display in this section, further customizing it according to your marketing strategy.
Conclusion
Shopify Online Store 2.0 and PageFly both provide unique approaches to building and customizing product pages on Shopify. While Online Store 2.0 offers improved flexibility and the ability to add more sections and blocks, its customization options are still limited to the available theme features. On the other hand, PageFly provides extensive customization options, allowing you to create visually stunning and highly personalized product pages. Ultimately, the choice between Shopify Online Store 2.0 and PageFly depends on your specific needs and desired level of customization.
Highlights
- Shopify Online Store 2.0 introduces significant updates to themes and the online editor.
- PageFly offers a powerful page builder with extensive customization options for product pages.
- Shopify Online Store 2.0 allows for the addition of multiple sections and blocks to the product page.
- PageFly enables customization of product details, add to cart functionality, and product suggestions.
- Shopify Online Store 2.0's customization options are limited to the available theme features.
- PageFly provides flexibility in designing visually appealing and personalized product pages.
FAQ
Q: Can I customize the price of a product using Shopify Online Store 2.0?
A: No, the price customization can only be done through the Shopify app on the dashboard.
Q: Is it possible to incorporate media elements like images and videos in the product description on PageFly?
A: Yes, PageFly allows easy integration of images and videos to enhance the product description.
Q: Can I choose the products to display in the product suggestions section on PageFly?
A: Yes, PageFly provides the flexibility to select the products to showcase in the product suggestions section.
