Grow Your GetResponse List with Privy on Shopify
Table of Contents
- Introduction
- Setting Up a New List in GetResponse
- Installing the Privy App in Shopify
- Designing the Pop-up
- Setting up Automated Emails
- Integrating GetResponse with Privy
- Syncing Accounts and Lists
- Using a Private Email Account
- Obtaining API Key from GetResponse
- Syncing Automation in GetResponse
How to Grow Your GetResponse List Using Your Shopify Store
Shopify is a popular platform for e-commerce businesses, allowing store owners to easily set up and manage their online stores. However, simply having a Shopify store is not enough to drive conversions and build a loyal customer base. In order to maximize the potential of your Shopify store, it is crucial to grow your email list and engage with your audience effectively. One powerful tool that can help you achieve this is GetResponse, an email marketing platform that enables you to create and send targeted campaigns to your subscribers. In this article, we will guide you step-by-step on how to grow your GetResponse list using your Shopify store.
1. Introduction
Before we dive into the specifics of setting up your GetResponse list, it is important to understand the benefits of growing your email list and how it can impact your business. Building an email list allows you to directly communicate with your customers and prospects, keeping them informed about new products, promotions, and updates from your store. It also offers a more personalized and targeted approach to marketing, as you can segment your subscribers based on their interests, preferences, or previous interactions with your store. By implementing effective email marketing strategies, you can drive traffic to your store, increase sales, and build lasting relationships with your customers.
2. Setting Up a New List in GetResponse
The first step to growing your GetResponse list using your Shopify store is to create a new list. This will allow you to separate your Shopify subscribers from other sources and customize your email campaigns accordingly. To create a new list in GetResponse, follow these steps:
- Log in to your GetResponse account and navigate to the "Contacts" section.
- Click on "List" and select "Create a New List."
- Provide a name for your list and specify any additional details, such as the list description or the sender's name and email address.
- Save your settings and proceed to set up your autoresponders if desired.
3. Installing the Privy App in Shopify
To leverage the full potential of your Shopify store and grow your GetResponse list, we recommend using the Privy app. Privy is a free app that offers email pop-ups with exit intent, allowing you to capture visitors' email addresses and automatically send them a welcome email. To install the Privy app in Shopify, follow these steps:
- Visit the Shopify app store and search for "Privy."
- Click on the Privy app and select "Get" to install it for free.
- Once installed, open the Privy app and proceed to set up your campaigns.
4. Designing the Pop-up
Designing an eye-catching and compelling pop-up is crucial to capture visitors' attention and entice them to subscribe to your newsletter. With Privy, you can customize your pop-up design easily. Here's how:
- In the Privy app, navigate to the Campaigns tab.
- Click on "Design" to access the pop-up design editor.
- Use the editor tools to customize the appearance of your pop-up, including the text, images, colors, and fonts.
- Ensure your message is clear, concise, and offers a compelling incentive for visitors to subscribe, such as a discount or exclusive content.
- Preview your pop-up to ensure it looks appealing and professional.
5. Setting up Automated Emails
Automated emails are a powerful tool to engage with your subscribers and nurture them into loyal customers. With Privy, you can set up automatic emails to be sent to new subscribers. Here's how:
- In the Privy app, go to the Campaigns tab and select the desired campaign.
- Click on the Emails tab and create a welcome email.
- Customize the content of the email, including a thank-you message, a coupon code, and a call-to-action for subscribers to use the code at checkout.
- Consider adding a marketing hook to keep subscribers engaged and excited for future offers and updates.
- Save your email settings and ensure it is linked to your GetResponse account.
6. Integrating GetResponse with Privy
To seamlessly sync your GetResponse account with Privy and ensure new subscribers are added to your GetResponse list, you need to link your accounts. Here's how:
- In the Privy app, go to Business Settings.
- Scroll down to Integrations and click on Linked Accounts.
- Select GetResponse from the list of integrations available.
- Enter your GetResponse account email (preferably a private email) and the API key.
- Save your settings and link your GetResponse list to the Privy campaign.
7. Syncing Accounts and Lists
Once you have linked your GetResponse account with Privy, it's essential to sync your accounts and lists to ensure seamless communication between the two platforms. To sync your accounts and lists, follow these steps:
- In Privy, go to the Automation tab within your campaign.
- Click on "Sync to GetResponse" and select your GetResponse account.
- Choose the specific list you created for your Shopify subscribers.
- Save your settings and ensure the sync to GetResponse is activated.
8. Using a Private Email Account
Using a private email account, such as one linked to your domain, can significantly enhance the deliverability of your emails. Consider obtaining a private email account from a reputable provider, such as Namecheap. Having a private email account associated with your Shopify store domain adds professionalism and credibility to your brand.
9. Obtaining API Key from GetResponse
To integrate GetResponse with Privy, you need to obtain your API key from GetResponse. Here's how:
- Log in to your GetResponse account and go to Integrations.
- Select API and copy the API key.
- Paste the API key in the corresponding field in Privy when linking your accounts.
10. Syncing Automation in GetResponse
To ensure automated emails are sent to your subscribers on GetResponse, sync your Privy campaign automation with GetResponse. Here's how:
- In Privy, go to the Automation tab within your campaign.
- Select "Sync to GetResponse" and choose your GetResponse account.
- Select the desired list and save your settings.
By following these steps, you can efficiently grow your GetResponse list using your Shopify store, effectively engaging with your audience and driving conversions. Remember to consistently monitor and optimize your email marketing efforts to maximize results.