Boost Your Shopify Sales in 2020 with These Must-Have Apps

Table of Contents

1. Introduction
2. Beginner Apps
   1. Oberlo
   2. Automatic Currency Converter
   3. Ultimate Sales Boost
   4. Ali Reviews
3. Intermediate Apps
   1. SMS Bump
   2. Frequently Bought Together
   3. Discounted Pricing
4. Advance Apps
   1. Order Lookup
   2. Abandonment Car Protector
   3. Order Metrics
5. Conclusion

The Best Apps You Need on Your Shopify Store in 2020

Introduction

Welcome back to my channel! In this video, I will be discussing the must-have apps for your Shopify store in 2020. Whether you are a beginner or have been scaling your store for a while, these apps are essential for increasing revenue and conversions. But before we dive into the apps, I would like to take a moment to introduce you to my course, which has received rave reviews from my students. Now, let's get started!

Beginner Apps

1. Oberlo: Your Fulfillment Companion

   • Oberlo is a game-changer for dropshippers. It simplifies the order fulfillment process by automating tasks like product sourcing, order tracking, and customer information input. With just a click, Oberlo fulfills your orders from Shopify and transfers all necessary details to AliExpress. This app saves you time and effort, allowing you to focus on driving sales.
   • Pros: Streamlines order fulfillment, reduces manual work.
   • Cons: Limited functionality for advanced dropshipping strategies.

2. Automatic Currency Converter: Enhance User Experience

   • If you are targeting customers from different countries, using an automatic currency converter is vital. This app detects visitors' locations and displays prices in their respective currencies. By eliminating the need for currency conversion, you enhance customer convenience and boost conversions significantly.
   • Pros: Increases trust and eliminates confusion, improves conversion rates.
   • Cons: May slow down website performance if not optimized.

3. Ultimate Sales Boost: Create Urgency and Trust

   • Ultimate Sales Boost is a versatile app that helps increase sales through various tactics like urgency countdown timers, trust badges, and more. One feature worth mentioning is the free shipping icon, which reminds customers of your current free shipping offer. By highlighting this incentive, you encourage faster decision-making and higher conversions.
   • Pros: Creates urgency, boosts trust, and improves conversion rates.
   • Cons: Certain features may not be relevant for all stores.

4. Ali Reviews: Import Authentic Product Reviews

   • Customer reviews play a significant role in influencing purchase decisions. With Ali Reviews, you can effortlessly import product reviews from AliExpress, complete with customer pictures, names, and ratings. The app allows customization, enabling you to showcase reviews that resonate with your target audience. By leveraging social proof, you build trust and credibility, leading to higher conversions.
   • Pros: Import authentic reviews, build trust, boost conversion rates.
   • Cons: Limited control over review filtering and customization.

Intermediate Apps

1. SMS Bump: Leverage Text Marketing for Retargeting

   • SMS Bump is a fully compliant text marketing and retargeting app. It enables you to send personalized messages to customers who have shown interest in your products but haven't completed their purchase. By offering discounts and incentives, you nudge customers back to your store, increasing conversions and recovering abandoned carts.
   • Pros: Effective retargeting, high conversion rates.
   • Cons: Requires phone number collection, additional costs for SMS credits.

2. Frequently Bought Together: Increase Average Order Value

   • The Frequently Bought Together app recommends additional products to customers, increasing their average order value. By displaying items frequently purchased with the main product, you entice customers to add more items to their cart. Offering discounts for bundle purchases further incentivizes customers to increase their spending, boosting your revenue.
   • Pros: Boosts average order value, increases revenue.
   • Cons: Requires complementary products, may not be suitable for all product categories.

3. Discounted Pricing: Offer Quantity Breaks

   • Discounted Pricing allows you to offer quantity breaks based on the number of items customers purchase. By incentivizing bulk purchases with tiered discounts, you encourage customers to buy more, increasing your average order value and profits. This app creates a sense of urgency and value, compelling customers to maximize their savings.
   • Pros: Encourages bulk purchases, boosts average order value.
   • Cons: May reduce profit margins for some products.

Advanced Apps

1. Order Lookup: Live Tracking for Customer Convenience

   • Order Lookup provides live tracking of orders directly on your website. Customers can easily enter their order number and email address to receive real-time updates on their package's whereabouts. By offering this convenience and transparency, you build trust with your customers, leading to a positive brand experience and increased repeat purchases.
   • Pros: Improves customer satisfaction, reduces support inquiries.
   • Cons: Requires accurate tracking information, may require integration with shipping carriers.

2. Abandonment Car Protector: Retargeting through Email

   • Just like SMS Bump, Abandonment Car Protector focuses on recovering lost sales. This app sends automated email sequences to customers who have abandoned their carts, offering incentives, discounts, and reminding them of the products they left behind. By strategically re-engaging customers through email, you increase the chances of them completing their purchase.
   • Pros: Recovers abandoned carts, improves conversion rates.
   • Cons: Requires email collection, may require careful email sequencing.

3. Order Metrics: Track Profitability and Performance

   • Order Metrics is a comprehensive analytics app that provides detailed insights into your store's financial performance. It tracks your revenue, cost of goods, taxes, ad spend, and operating expenses, giving you a clear understanding of your overall profitability. By analyzing key metrics, you can make data-driven decisions to optimize your store's performance and drive growth.
   • Pros: Provides actionable insights, enhances financial management.
   • Cons: May require additional customization for advanced reporting.

Conclusion

In conclusion, the apps mentioned in this article are indispensable tools for optimizing your Shopify store in 2020. Whether you are a beginner or an experienced seller, these apps can significantly impact your revenue, conversions, and customer satisfaction. Remember to choose apps that align with your business goals and continuously test and analyze their effectiveness. With the right combination of apps, you can unlock the full potential of your online store and achieve unprecedented success. Start exploring these apps today and take your Shopify store to new heights!

Highlights

• Oberlo streamlines dropshipping order fulfillment, saving time and effort.
• Automatic Currency Converter enhances user experience by displaying prices in visitors' local currencies.
• Ultimate Sales Boost creates urgency and trust through features like countdown timers and trust badges.
• Ali Reviews imports authentic product reviews, building credibility and increasing conversions.
• SMS Bump leverages text marketing for retargeting and recovering abandoned carts.
• Frequently Bought Together recommends additional products to increase average order value.
• Discounted Pricing offers quantity breaks to incentivize bulk purchases.
• Order Lookup provides live tracking for customers, enhancing convenience and transparency.
• Abandonment Car Protector uses email retargeting to recover lost sales.
• Order Metrics tracks profitability and performance, providing actionable insights for growth.

FAQ

Q: How can Oberlo help with dropshipping? A: Oberlo simplifies the order fulfillment process by automating tasks like product sourcing, order tracking, and customer information input, making dropshipping more efficient.

Q: Why is it important to display prices in visitors' local currencies? A: Displaying prices in visitors' local currencies eliminates confusion and improves the user experience, leading to higher conversion rates and increased customer satisfaction.

Q: How do SMS Bump and Abandonment Car Protector differ in retargeting strategies? A: SMS Bump focuses on retargeting through text messages, while Abandonment Car Protector uses email sequences to re-engage customers who have abandoned their carts. Both aim to recover lost sales and improve conversion rates.

Q: How does Frequently Bought Together increase average order value? A: Frequently Bought Together suggests additional products that are frequently purchased with the main product, encouraging customers to add more items to their cart. This upselling strategy increases the average order value.

Q: What insights can I gain from using Order Metrics? A: Order Metrics provides detailed financial insights, including revenue, cost of goods, taxes, ad spend, and operating expenses. These metrics help you understand your store's profitability and make data-driven decisions for growth.