Discover Profitable Indian Dropshipping Products
Table of Contents:
- Introduction
- Types of Product Research
2.1 Niche Based Products
2.2 Chinese Products
2.3 Indian Products
2.4 Combos
- Criteria for Product Selection
3.1 The Jhakaas Factor
3.2 Utility
3.3 Audience
3.4 Amazon's Reviews and Pricing
- Finding Products for Your Store
4.1 Browsing Instagram and Facebook
4.2 Analyzing Competitors' Ads
4.3 Indiamart Product Research
4.4 Clout Driven Product Research
4.5 Amazon Best Sellers
- Pricing Your Products
5.1 Using the Pricing Calculator
5.2 Setting Competitive Prices
- Product Photography
6.1 Importance of Product Photography
6.2 Tips for Taking Product Photos
6.3 Editing and Enhancing Product Photos
- Updates and Improvements on Roposo Clout
7.1 Feedback and Communication
7.2 Platform Enhancements
- Conclusion
Article
Introduction
Welcome to episode 2 of Bizathon no.10. In today's episode, we are going to discuss product research and how to find your next winning product. Product research is a crucial step in the world of dropshipping, where the goal is to find a product that will be successful and profitable for your online store.
Types of Product Research
There are several types of product research that you can undertake to find your winning product.
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Niche Based Products: This type of research focuses on finding products that belong to a specific niche. For example, if you want to open a store for kurtis, your product research will revolve around different designs, sizes, shapes, and cuts of kurtis.
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Chinese Products: China is known for its vast market of products that are imported and sold worldwide. Explore Chinese products that are manufactured in China and imported to different countries, including India.
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Indian Products: Look for products that are made in India. This includes a wide range of items such as metal products, clothing, and even locally manufactured imported products.
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Combos: Combos are sets of products that are bundled together to offer a great deal. This can include sets of multiple units of the same type of product or combinations of different products. Combos often attract customers as they provide value for money.
Criteria for Product Selection
Before selecting a product for your store, there are certain criteria that you should consider:
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The Jhakaas Factor: The Jhakaas Factor refers to products that catch the attention of potential customers. These are scroll-stopping products that make people pause and take notice. Choose products that have a strong visual appeal and are likely to generate interest.
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Utility: Depending on the type of product, utility may or may not be a crucial criterion. For lifestyle products, consider whether the product offers a practical use or solves a problem. However, even products with no practical utility can still be successful if their visual appeal is strong enough.
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Audience: Aim for products that have a broad audience appeal. Avoid products that cater to a narrow or niche market, as they may quickly become saturated. Look for products that have mass appeal and can be used by a wide range of customers.
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Amazon's Reviews and Pricing: When shortlisting products, check the customer reviews and pricing of similar products on Amazon. This will give you an idea of the demand and competition for the product. Steer clear of products with low ratings or negative reviews, as these may not perform well.
Finding Products for Your Store
To find products for your store, you can employ various methods:
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Browsing Instagram and Facebook: Spend time exploring sponsored ads and pages on Instagram and Facebook. Save ads that catch your attention for future reference. Analyze these ads to get inspiration for product ideas and also learn about your competitors' strategies.
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Analyzing Competitors' Ads: Use tools like the Facebook ads library to analyze the advertisements of your competitors. Enter the names of relevant pages or products in the library to see the active ads and the products they are promoting. This will help you identify potential winning products and gain insights into your competitors' tactics.
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Indiamart Product Research: Indiamart is a valuable resource for finding suppliers and products in India. Enter keywords or specific products in Indiamart's search bar to browse through various suppliers and their catalogs. This can give you an idea of the products that are currently being sold and popular in the Indian market.
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Clout Driven Product Research: Explore the collections and categories on Roposo Clout to discover trending products. Look for hot-selling items, best-sellers, and new arrivals in different categories. This will give you insights into products that are performing well on the platform and provide ideas for your store.
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Amazon Best Sellers: Check the Amazon Best Sellers lists in both the US and India. Look for top-selling products in different categories and see if any of them align with your store's niche. Don't limit your search to just the best sellers in India; explore the US market as well, as it may reveal products that are not yet popular in India.
Pricing Your Products
Pricing your products correctly is crucial for profitability. Use the pricing calculator provided in the description to determine the recommended selling price for your products. However, keep in mind that this is just a suggestion, and you can adjust the price based on your preferences and market conditions. Aim for competitive pricing that allows you to maintain a healthy profit margin.
Product Photography
High-quality product photography plays a significant role in attracting customers and showcasing your products effectively. Capture clean, well-lit photos that make your product the star of the show. Consider using plain backgrounds or props that enhance the product's visual appeal. If necessary, edit the photos using tools like Canva to enhance brightness, remove backgrounds, and add additional elements. Aim for unique and eye-catching product visuals to differentiate yourself from competitors.
Updates and Improvements on Roposo Clout
During the Bizathon series, we have highlighted various issues and provided feedback to the Roposo Clout team. They have shown dedication in addressing these concerns and working towards improving the platform. A ticketing and reporting system is expected to be implemented, allowing users to report problems and suggest enhancements more efficiently. It's encouraging to see that the team is actively listening to user feedback and making necessary changes. We encourage users to continue reporting issues and providing valuable input for the platform's further development.
Conclusion
Product research is the foundation of successful dropshipping. By carefully selecting products based on various criteria, conducting thorough research, and utilizing tools and platforms effectively, you can find winning products that will drive your store's success. Remember to stay updated with market trends, maintain competitive pricing, and create visually appealing product photography to attract and engage customers.
